Source: ZAG SKIS
We shape skis, skis shape us.
Nobody draws a ski right the first time.
Key facts at a glance
- ZAG presents the guiding idea “We shape skis, skis shape us.”
- The brand emphasizes the willingness to start over repeatedly in ski design.
- ZAG built a workshop for this process and links to a film.
We shape skis, skis shape us.
Nobody draws a ski right the first time. What separates ski brands is how many times they are willing to start over. ZAG built a workshop for it.
[Watch the movie](https://www.zagskis.com/en/pages/a-propos)
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ZAG in BACKLINE tests
Independently tested – results, scores and verdicts in direct comparison.
Ski test 2023ZAG ADRET 8555.85 pts
Ski test 2023ZAG UBAC 9553.74 pts
Ski test 2023ZAG ADRET 85 Lady46.82 pts
Ski test 2023ZAG UBAC 8958.28 pts
Pole test 2026ZAG North Pole Vario73.33 pts
More news from ZAG
Industry product news on
Touring & freeride skis
ZAG
The 2027 ZAG collection is here: All Mountain, Freeride, Touring
ZAG presents its 2027 collection: MATA, AROC and SLAP 92 all-mountain skis, Slap 100 and 112 freeride models, and UBAC touring skis.
Industry product news on
Touring & freeride skis
ZAG
One line, one skier: Laurent De Martin joins ZAG
Laurent De Martin rides for ZAG from this winter and is already working with the brand’s shapers to help guide its next skis.